For a Great Product Launch

There is no denying that there will be a lot of work put into the effort of creating a new product and then launching the product at market. Your goal as the party releasing this new product is to imprint on the mind of your potential customers the value of your new product or product line. Bringing this new product to market may also give you some insight into how you can better align your current campaign as well, structuring them to maximizing your profits and return on investment for the money you allocate. However, before you get too far ahead of yourself you need to keep in mind that you will need to do plenty of planning to make sure that the launch goes smoothly. So in the end there are only two things that can happen for your product, a boom when it’s launched or just be one among the many. The following will explain what you can do to ensure it is not the latter.

When bringing a new product to the market it is important to align yourself with and partner with a good group of people. One of the best ways to accomplish this is to communicate with the blog network that should already be in place in your niche. There are many blogs on any given subject, and most of them will be happy that you are giving them something to review and talk about.

This strategy is brilliant if pulled off properly as it will gain you lots of exposure in your niche and cost you nothing. The bloggers may even end up being you joint venture partners, allowing them to get an early look at what you will offer, and allowing you an opportunity to receive feedback and fix the product’s deficiencies. You could even request some feedback and not a review, allowing them to review the product as they wish when you launch it.

This is a great chance for the blogger as well as yourself, they will get hits for the review and you get exposure.

The second thing you should think about when launching a product is the perfect day for it. You may not have thought about this but not each day of the week will be the same for the launch of your product. An example, for a product aimed at people likely to be in full time work you will want to release the product late on a Friday or on a Saturday, this way they will be around for it. If you keep in mind your research you can get the most from your launch. Do your research on your targeted market and you will be able to pick the perfect day for a product launch.

Keep in mind, that the post launch period will be as important for the continued success of your product as the pre-launch period was. If you launch a product successfully, you will reap its benefits for a long, long time. You will see that, like everything, your product is going to ‘mature’. This will be a good time to think about altering the offer; you may want to change the packaging or distribution so that you can maintain the product’s revenue streams.

If you want your product launch to be a success, you had better be ready to spend a lot of time on it. Those methods discussed can really aid you in selling your new product and producing some awareness for it. Do not skip the critical steps just because you don’t see how they can help you now, they will be important in the long run.

Important Steps for your Web-Based Business

Even if you are a newbie, of course you know that you need a plan when it is time to market your site. What you will have to do to your site may depend on your method of marketing, so it is a good idea know what you intend to do. For example, SEO will definitely demand that you build your site with that in mind, and you do not want to backtrack and do it. But, experience is always a very good teacher, or at least it has the potential to be one. The need to have a solid plan in place before you build will be appreciated later on.

A rainbow is a daily treat somewhere on Oahu. Today it was in Lanikai.
Ocean Azure, Sky Grey

Even someone who is new to the Web can succeed with search engine optimization, but you will need to do some preparations. This is an area in which you must have a clear understanding of what is involved. The outsourcing industry is huge and thriving, and there is no shortage of SEO experts, but you have to find someone who really is an expert. But SEO is not hard at all, and you can save a lot of money by learning it. What you will need to do is put all the right on page SEO elements on your site, and after that you have to do back linking.

If you want to go for ranking in search, then knowing that could lead you to a different domain name. You never know what will give you an edge with SEO, and that is why buying a domain incorporating your keyword phrase can be valuable. What you will read about it is that the SEO score for it has been reduced but not totally eliminated. But keep in mind that you want to use the primary or main keyword phrase for your business site. When you are making your site, you know that all your pages will be optimized for their unique phrases.

For those who are not the faint of heart, PPC ads can be lucrative if you have the knowledge to pull it off. Those are PPC ads, and you can learn how to use that very effectively.

Be willing to broaden your horizons and look at other search engines besides Google. Definitely check out the competitors because they are not as unforgiving as Google, and they have a good interface in place. If you want to learn a lot, then go to the better marketing forums and ask questions.

You will need to get used to the fact that lots of decisions will need to be made as you engage in business activities. We are mainly speaking to those who are just getting going with their web business. It is clear that all of your business decisions must necessarily be based on as much factual information as possible. So try to avoid winging it if you can, and there will be times when it seems you are doing that.

No Regrets

There, I said it. I was regretting that I had not written a blog about my experiences in Enterprise. A friend told me “regret for the things we did can be tempered with time, it is regret for the things we did not do that is inconsolable”. Turns out, it is actually a quote from Sydney Smith to whom I now give credit.

Now that I have that load off my mind, it is time to retire to the beach and think of things less worrisome.

The Ultimate Solution

The ultimate solution. Where web based information technology (a competitive business in itself) offers logistical software systems to a theoretically dispersed business community. Where all e-commerce functions can be 3rd party businesses including information technology. Where commercial deals are administered for established and or ad hoc merchandise enterprises.

1. Dispersed Functionality is where standard merchant functionality is broken out into separate operating units that can serve the needs of e-commerce as a single proprietary business or as a group of independent special service businesses. Most notably:

a. Deal Making (Contracting)

b. Merchandising

c. Finance

d. Marketing

e. Selling

f. Production

g. Manufacture

h. Customer Service

i. Pick&Pack

j. Shipping

k. Customer Delivery

l. Information Technology

m. Customer Management

n. Warrantee Repair Service

B. The first requirement is web connection to a totally restructured supply activity manager.

The e-tailing software we see on the market is, for the most part, designed for on-line order taking. On-line order taking and pick&pack are just two of functions that will be tied into a web based E-com Exchange. Manager.

C. There is no reason to pursue e-commerce unless you can increase sales and reduce operating costs.

Any company down the road 3 years into e-commerce will have to have made real accomplishments in operating efficiency. The magazine “Industry Standard” recently published the following projections.

The point made here is that the entire revenue and operations streams are up for change and that change will have to be well planned and look like a collaborative process. The goal will be to minimize cost and maximize service to the customer, using both house and outsourced services.
Today’s third party warehousing/distribution service providers face heavy pressure from every side. As if the usual business pressures associated with an extremely competitive, cents-on-the-dollar marketplace weren’t challenging enough, their customers are demanding ever more sophisticated value-add and logistics management services. Consequently, moving product through a warehouse is no longer good enough; moving accounting- and logistics-related information is now as critical to customer service as moving goods.

The Competitive Edge (June 17, 1999) – Microsoft Internet Explorer

 

D. E-Comizing Logistics: All Participants And The Whole Process

The outsourced pick&pack opportunity will be in its ability to perform a series of specialized roles in a highly structured and web connected collaboration of Merchant, Financier, Marketer, Customer, Manufacturer, Warehouser, Distributor, Pick&packer, Customer Servicer, Trucker and Home Deliverer.

Anyone jumping on the opportunity must realize that “productivity and cost reduction” will be the holy grail and that flexibility of response to the individual circumstances of each sale (type) will be a must.

The heart of e-commerce will be well exercised logistics based upon immediate information for and from all parties.

E. No Published Master Plan

The level of research permitted by this short study did not uncover a fully delineated master plan for multi company collaboration under e-com. Models developed prior to this past year saw a linear approach whereby companies were connected via EDI gateways in a linear fashion. The job handoff was seen as electronic, but static in nature.

F. Best Guess: Ultimate E-com Scenario

1. The e-com system talks directly to each function of the business process. Merchant, Financier, Marketer, Customer, Manufacturer, Warehouser, Distributor, Pick&Packer, Customer Servicer, Carrier and Home Deliverer. We can expect to see a few new functions and some renaming of the old.

2. .Theoretically (from the business side), each function in the retail, BtoB and wholesale process can be outsourced.

3. The spoke model returns; not as a model for a single company, but as a logistics model for the entire business community. The software acting as interlocutor for the business functions that initiate and carry out all the necessary operations.

E-com Exchange

E-Com
Collaborating
Businesses

4. One To One marketing pits the e-com system directly against the customers. Their wants and expectations, their approbations and disappointments with our services and products will be captured and become part of the e-com decision making process.

G. The Economies Of E-Com

The economies of e-com stem from everyone’s ability to better plan and respond to opportunities and problems as they occur. The pick&pack function, like all other functions, will be purchased on price and efficiency. This does not mean pricing that makes us slaves to the system. Costs are public knowledge. Profit is mandatory.

The real economies of e-com come from the savings in costly business actions not taken.

The profits of e-com are a function of the efficiency of what is done and the increased throughput of all e-com operations.


II. What Do We Do In The Mean Time?

Take a Vacation in Hawaii?

The symmetry of two islands sooths and comforts tired eyes in Kailua
My Private Islands. OK, one is for you.

 

A. Decide A Course Of Action

1. Wait And See.

2. Be Proactive

B. If We Want to be Proactive

1. Anticipate The Logistics Opportunity

2. Get Into The Business

3. Get out with the movers and shakers

4. Be part of the industry leadership and collaboration that must take place before E-com is a reality.

5. Look For Partners

a. Short Term

Instead of looking for pick&pack clients in the merchant population, teaming up with manufacturers might prove productive.
Consequently many manufacturers have outsourced warehouse and distribution functions altogether, shifting the new retailer requirements for inventory management and order processing over to third-party warehouse/distribution providers who also supply the logistics services as well.

If the manufacture have linked up with independent warehouse/distribution providers, floating pick&pack units would be plausible and more in line with the long term e-com picture.

b. Long Term

Long term partners will be those companies that also see and anticipate the logistical opportunities of e-com. These organizations will not be found on the company web page. They will be found by CEO’s, Board Chairmen, Presidents, and industry leaders working outside the company framework.

III. Synopsis

A. E-tailing

1. The term e-tailing applies to the basic merchant ability to present and sell his or her products on the web. It is the precursor to e-commerce but reflects the switch from bricks and mortar selling to electronic selling.

2. Orders are being taken on the web but fulfillment is still functioning under standard old fulfillment models

3. There is a wide variety of e-tail software. None is fully developed. From software vendor to vendor, continuity of function and design is not really apparent except for the concept of “shopping carts” and security of credit card processing..

4. Currently, the big players are making their bets on control of visitor portals to the web and to shopping.

5. Major merchants are spending big bucks being the first ones there.

6. E-tailing is showing some signs of profitability, but the big profits are down the road in full blown e-commerce.

7. The Yahoo Shopping Mall is not typical. Only a few malls take, collect and download the orders to the merchant.

8. Most Web merchants have their own E-Commerce Software and use portals and malls to take orders.

9. Gov’t regulation and taxes on e-commerce is the talk in every state legislature. Government involvement is on the way.

10. There probably is some business opportunity in offering pick&pack services to the current web merchant population, but targeting and finding suitable merchants will not be easy, and, in the long term such activity might be seen as misdirected or wasted energy.

11. E-tailing alone is not now offering a long term opportunity for 3rd party fulfillment.

B. E-Com

1. E-commerce is an industry based logistics system

2. E-com will go through at least 3 stages over 2.5 years.

3. E-com is based upon the web’s ability to be truly visitor interactive.

4. Broadband (within 4 years) is the next telecommunications breakthrough that will give the web better and faster multi media effects and make the web truly interactive.

5. Pick&Pack will continue to be an independent business opportunity, however, the context of the opportunity will change dramatically under E-com.

6. The Pick&Pack opportunity will be out there for any company able to perform fulfillment services and attach to the web. This includes traditional catalog pick&pack companies and any distribution company that wants to spin off or simply sell its e-comized pick&pack services.

7. Company differentiation will be based upon the ability to better operate each function by taking advantage of the e-com logistical software.

8. The E-Com field will continue to be entrepreneurial.

9. Ultimate E-com Software is not yet available.


E-COMMERCE OPPORTUNITY

 

PART B: Definition of The Business & The Plan

Awaiting permission to proceed

I. Preface Part B

II. The Business Definition

People With Time to Kill

A. Your Business Sector Dialogue

More important than finding your company on the web; what will the visitor find when he or she gets there? This is the moment the real business dialogue begins

1. Your New Site Visitors’ Experience

Your web site pages were not altered by Web Sector but your site was enhanced.. When you authorized and activated your Company Profile, you also added 4 optional Web Sector pages to your site that can be viewed and used by your visitors. You determine, beforehand, when and if these pages will be presented to the visitor.

There are sound reasons and specific benefits to these pages that should be considered carefully.

a. Three Visitor Scenario’s

(1)     The Person Who Is Hurried & Knows What She Or He Wants

For this scenario we have prepared a special page design that gets the visitors in, serviced, out and happy. We have surveyed the people who work the web on a daily basis. They are most often the serious client, potential client or the personal interface to someone who is. They need speed, familiar ways to do things, coherent results and the option to browse around if they have time.

(2)     The Person With Time To Kill

For this scenario we have the color, graphics and content of your regular web site pages and the option to move to your regular home page at the push of a “see the whole site” button.

(3)     The Person In Between

Simple and obvious navigation is implicit

 

b. The Visitor Dialogue Pages

Each one of the Web Sector is designed to be uniform from site to site and to efficiently deliver the information requested by the Visitor in the form specified. These pages are uniform and simple in design but are adjusted to carry out the site’s existing color theme. Each page is dominated by the company’s logo, has standard navigation buttons and performs it own special functions.

(1)     The Information Publishing Page
(a)   Presents the information materials available to the visitor

1]     Documents & Multi Media Menu

a]     Pull Down Menus list all the document, multi-media files available to the visitor.

b]     One or more item can be selected a one time

c]     Items can be selectively displayed

i-              Thumbnail Overview:

ii-             Full Text Only

iii-            Full Text & Graphics

2]     Software Download Menu

a]     Client Software Products

b]     3rd Party Complimentary Applications

3]     Free Stuff

a]     As offered by the company

4]     Instant Info

a]     Contact Name/Addr/Phone/E-mail

b]     Company Phone #

c]     Jobs List

5]     Submission Authorization

(b)   Arranges for delivery

1]     Items can be selectively delivered

a]     Quick Data Download

b]     File Download

c]     Email

d]     US Postal Svc.

i-              CD, Diskette

ii-             Printed

iii-            Etc

(c)    Takes Visitor Data

1]     Name

2]     Company Name If Any

3]     Postal Address

4]     Email Address

5]     Message

(d)   Offers option to be placed on company mailing list
(e)    Sends an e-mail thank you message offering to copy anyone else, if appropriate.
(2)     The Associations & Organizations Page

Demonstrates all the associations and trade organization to which the company belongs (and which the company authorizes for appearance) and the publications in which the company currently advertises. Highlights those with directories that participate in the Web Sector Compound Directory Alliance.

(3)     The Authentications Page

Demonstrates the icons of those organizations normally associated with ratings, certification and performance standards that can supply additional information about the company by clicking the icon.

(4)     The Issues & Articles Page

Demonstrates a listing of current industry and marketing acronyms and issues that the company will speak to upon request. Both PR & Sales related. Takes Contact Information.

Demonstrates magazines with current or past articles about the company which can be seen on the company or the magazine site.

Demonstrates

(5)     The Sector Search Page

The Business Sector Search Page with the client’s logo can be offered to visitors to the site. The search page offer some limited sticky features ,search criteria and destination data that may be of interest to some company’s.

2. Your Company’s Experience With The Visit

Every visit to your site that began with Web Sector Search is recorded on your Visitor History page

a. Visitor History Page Record

(1)     Visitor’s Search Criteria
(a)   Visit #
(b)   Visit Date
(c)    Visit Time
(d)   Multiple Visit Search Criteria Used To Find The Site
(2)     Downloaded or Requested Information
(a)   List of Any of those items listed in your Dialogue Table of contents
(3)     Visitor Identification & Message

This information supplied only if visitor options to do so.

(a)   Name
(b)   Company
(c)    Phone
(d)   Email
(e)    Message

b. Automatic Email Reply: Thank You Etc. If Appropriate

B. The Importance Of Profile Maintenance

1. We All Share the responsibility for maintaining the accuracy of the WWWBS Information Data base

Your company and Web Sector share the responsibility for providing up-to-date and accurate information. Your company is the ultimate authority on you profile content. Everyone’s generic information expires 1 year to the day after profile activation. 30 days before expiration and again 14 days before expiration, your CEO or the CEO’s appointed officer will be notified of the approaching expiration and be asked to have the profile reviewed and ,if necessary, updated.

If the information in your identity profile is to remain unchanged, an automatic email reply from the original addressee will set the expiration ahead 1 year.

If your profile requires maintenance, your appointed maintenance person or outside service should be directed to make repairs by initiating a Web Sector profile maintenance session. Upon completion of maintenance, the expiration date will be automatically advanced.

A maintenance session can always be used to advance the expiration data of your profile.

2. If you have stopped active business and shut down your site.

You should initiate a profile maintenance session. Select a notice Template. And enter any additional information needed to clarify your company’s status. We will automatically notify visitors attempting to get to your site via Sector Search of the circumstances you have give us to publish. This type of automatic visitor notification can be used to inform about a permanent of temporary condition.

(1)     Gone out of business. No further information supplied.
(2)     We have sold our business. Please refer to the new owners.
(3)     Our site will be down 2 weeks for repairs. We expect to reopen on May 1st.
(4)     We have changed our name. Please go to our new site at xxxxx.
(5)     Etc.

b. If you have given the job of profile maintenance to a qualified and registered 3rd party

3. If our tests of your site do not produce the information specified in your Dialogue Table Of Contents

Or if visitors report breakdown of your company’s dialogue content, your CEO or appointed officer will be notified (by e-mail)and requested to make remedy by reducing you catalog contents appropriately

This does not eliminate your company from the data base, but until your profile is corrected, your Quality Tier Rating will be lowered thus informing others who understand the Quality Tier Status System system that your table of contents or identity may not be temporarily unreliable.

4. Using Templates

See more on the use of Web Sector Templates for solving many identity and communications problems

a. Surveys

b. Conferences & Exhibitions

c. Product Category Templates

d. Personalities

e. Compound Directories

                                                                                                                                                          II. SUMMARY

1. WHAT WE DID!

a. BUILT A NEW, FRESH SECTOR FOR BUSINESS DIALOGUE ON THE WEB

WWWBS is the definitive community of active businesses on the web

It permits never before seen levels of differentiation for the active business community, sub communities and unique individual businesses. This permits business visibility and access as it was meant to be. This is: the only source for guaranteed accurate, clear, up to date and actionable information about today’s businesses.

b. BUILT THE INFRASTRUCTURE FOR THE FIRST DISTRIBUTED,NATIONAL AND INTERNATIONAL, CROSS INDUSTRY BUSINESS INFORMATION DATA BASE

CONTAINING BOTH UNIFORM DATA AND RICH MULTI MEDIA CONTENT THAT IS EASILY ACCESSED AND RATED FOR QUALITY.

c. BUILT A NEW AND INNOVATIVE TECHNOLOGY THAT CREATES AND MAINTAINS YOUR DYNAMIC PRECENCE ON THE WEB.

(1)     Your real Business Identity Profile as simple or as complex as it may be.
(2)     Your active Visitor Dialogue Profile that provides the right information to the right people at the right time and is capable of selectively managing many your web based communication programs.
(a)   Marketing
(b)   Customer Relations
(c)    Public Relations
(d)   Employee Relations
(e)    Partner Relations
(f)     Stockholder Relations
(g)   Operations Outreach
(h)   E-Deal Sourcing

d. BUILT A BETTER SEARCH ENGINE

(1)     More criteria
(2)     Sector specific (ie business )
(3)     Integrated compound directoried
(4)     More connections

e. BUILT FLEET OF BUSINESS FOCUSED DIRECTORIES

(1)     BROADER CONTENT
(2)     BETTER ORGANIZED
(3)     BETTER MAINTAINED
(4)     BETTER CONTROLLED
(a)   Companies can add and remove themselves from appropriate directories as the opportunity arises.
(5)     NEW DIRECTORIES ON DEMAND

f. BUILT BETTER SITE VISITOR SERVICES

A. The Compound Directory System

Web Sector Directories serve many functions from simple categorization of businesses to identification of business relationships and the collection of cross industry information. Each directory is identified, defined and published to the respective business communities. Each directory has a life of its own and demands specific information care by its membership.

Directory Memberships can be developed outside of Web Sector or by our in-house indexing staff. Each directory is sponsored a special interest group, organization or indexing objective. Members elect to join most directories. Some House sponsored generic directories are mandatory for profile activation.

Each directory elected by a Web Sector client offers index keys and opens relationship channels that bring clients and special business sectors together for short or long periods of time. Such directories also provide addition insight into the over WWWBS data base and give Sector Search engine users new and varied search criteria.

1. Directory Sponsorship

a. House

b. House Industry Forum

c. Independent

(1)     Public
(2)     Private

2. Directory Content Description & Restrictions

a. Template ID

(1)     ID #
(2)     NAME
(3)     DESCRIPTION

b. Client Maintenance Commitment
And Accuracy Guarantee

(1)     TIER 0
(2)     TIER 1
(3)     TIER 2
(4)     TIER 3
(5)     TIER 4
(6)     TIER 5

c. Template Data Collection

(1)     TEMPLATE DATA ITEMS
(a)   NAME
(b)   SERIAL #
(c)    DESCRIPTION
(d)   STATEMENT CRITERIA
(e)    INDEX DESIGNATION

d. Publishable Member Identities

(1)     ACTUAL
(2)     RANDOM ID
(3)     NONE
(4)     ENCRYPTED
(5)     PSEUDONYM

e. Accessible By

(1)     MEMBERS ONLY
(2)     ANYONE
(3)     SPECIFIC IDENTITIES
(a)   DIRECTORY SPECIFIC
(b)   INFO QUALITY TIER

f. Term

(1)     OPEN DATE
(2)     CLOSE DATE
(3)     REPORT DATE
(4)     REOPEN DATE

g. PURPOSE

(1)     REPORT
(a)   SURVEY
(b)   TREND
(c)    STATUS
(2)     ORGANIZATION
(3)     CATEGORY
(4)     EVENT
(5)     AWARD
(6)     CURRENT ISSUE

CURRENT ACRONYM

Compound Directory System

                                                                                                                              I. SPECIAL DETAILS

A. The Compound Directory System

Web Sector Directories serve many functions from simple categorization of businesses to identification of business relationships and the collection of cross industry information. Each directory is identified, defined and published to the it respective business communities. Each directory has a life of its own and demands specific information care by its membership.

Directory Memberships can be developed outside of Web Sector or by our in-house indexing staff. Each directory is sponsored a special interest group, organization or indexing objective. Members elect to join most directories. Some House sponsored generic directories are mandatory for profile activation.

Each directory elected by a Web Sector client offers index keys and opens relationship channels that bring clients and special business sectors together for short or long periods of time. Such directories also provide addition insight into the over WWWBS data base and give Sector Search engine users new and varied search criteria.

1. Directory Sponsorship

a. House

b. House Industry Forum

c. Independent

(1)     Public
(2)     Private

2. Directory Content Description & Restrictions

a. Template ID

(1)     ID #
(2)     NAME
(3)     DESCRIPTION

b. Client Maintenance Commitment
And Accuracy Guarantee

(1)     TIER 0
(2)     TIER 1
(3)     TIER 2
(4)     TIER 3
(5)     TIER 4
(6)     TIER 5

c. Template Data Collection

(1)     TEMPLATE DATA ITEMS
(a)   NAME
(b)   SERIAL #
(c)    DESCRIPTION
(d)   STATEMENT CRITERIA
(e)    INDEX DESIGNATION

d. Publishable Member Identities

(1)     ACTUAL
(2)     RANDOM ID
(3)     NONE
(4)     ENCRYPTED
(5)     PSEUDONYM

e. Accessible By

(1)     MEMBERS ONLY
(2)     ANYONE
(3)     SPECIFIC IDENTITIES
(a)   DIRECTORY SPECIFIC
(b)   INFO QUALITY TIER

f. Term

(1)     OPEN DATE
(2)     CLOSE DATE
(3)     REPORT DATE
(4)     REOPEN DATE

g. PURPOSE

(1)     REPORT
(a)   SURVEY
(b)   TREND
(c)    STATUS
(2)     ORGANIZATION
(3)     CATEGORY
(4)     EVENT
(5)     AWARD
(6)     CURRENT ISSUE
(7)     CURRENT ACRONYM

h. You can also be found via any House Directories for which you have activated a template in your identity profile.

(1)     House Trading Names Directory
(2)     House Legal Names Directory
(3)     WWWBS Operating Characteristics
(a)   Company Name

1]     Company Business Name

a]     Broad Business Category

i-              Industrial

ii-             Financial

iii-            Commercial

b]     Broad Business Function

i-              Manufacturing

ii-             Processing

iii-            Assembling

iv-            Distributing

v-             Selling Wholesale

vi-            Selling Retail

vii-           Leasing/Renting

viii-          Providing Services

c]     Broad Product Categories

i-              Public Recognized

ii-             Trade/Industry Recognized

iii-            WWWBS Y2K Recognized

d]     Broad Service Categories

i-              Public Recognized

ii-             Trade/Industry Recognized

iii-            WWWBS Y2K Recognized

i. You can also be found via the special Independent Directories for which you have activated a template in your identity profile.

(1)     Industry Org. Directories
(2)     Trade Org. Directories
(3)     Professional Directories
(4)     Portal Directories
(5)     Credit Directories
(6)     Rating Directories
(7)     Trade Publication Directories
(8)     Association Directories
(9)     Special Issues & Causes Directories
(10)Professional Directories

j. =========== Three Visitor Scenario’s

(1)     The Person Who Is Hurried & Knows What She Or He Wants

For this scenario we have prepared a special page design that gets the visitors in, serviced, out and happy. We have surveyed the people who work the web on a daily basis. They are most often the serious client, potential client or the personal interface to someone who is. They need speed, familiar ways to do things, coherent results and the option to browse around if they have time.

(2)     The Person With Time To Kill

For this scenario we have the color, graphics and content of your regular web site pages and the option to move to your regular home page at the push of a “see the whole site” button.

(3)     The Person In Between

Simple and obvious navigation is implicit

 

Pursuit Of Best Practices

RISM – REDUCED INFORMATION SCENARIO MODELING

Straight Talk In Pursuit Of Best Practices

FOCUS ON 5 DIMENSIONS OF AN ENTERPRISE

The circle represents the object or whatever it is about which people are trying to communicate.

The cross represents the human positions or perspectives being used to organize the knowledge about whatever it is that people are trying to communicate.

The square or cube represents the stated or published knowledge about whatever it is that people are trying to understand and communicate.

The triangle represents the appropriate parables or metaphors that can be used to communicate between people of different perspectives.

The six sided figure represents the person or group of persons with the given perspectives.

FOUR DIFFERENT VIEWS OF ORDER PROCESSING

1. WHO ARE YOU?
2. HOW MANY TECHNOLOGY STEPS BETWEEN YOU AND THE BUSINESS REGIMES YOU NEED TO SUCCEED?

Capture4

 

Working the Web

Q-Pact: Active Data… Direct Access Information
Taking the idea of “working the web” one step further, Q-Pact users can retrieve information from other subscriber sites without downloading the sites’ web pages. Because Q-Pacts facilitate uniform data and data identity, users can request Q-Pact Data and receive it in the background of their current session.
3. Q-Pact Active Data Pods
It is not uncommon for pact subscribers to require information exchange with palm or other hand held digital devices. This type of exchange is defined by the pact and facilitated by the Q-Pact Data Assistant.
4. Q-Pact: The Data Assistant
We make the distinction between data and multimedia content. Multimedia comes in files that can be stored behind or in front of the subscriber’s firewall. Data is meant to be stored in a data base and selectively distributed to the site visitor/user. Q-Pact provides a 3rd party database as a functional part of the Uniform Access Pages installation. The Q-Pact Data Assistant (software) provides standard and pact specific data templates and permits the subscriber to maintain the data in the 3rd party data base. The Data Assistant also provides the ability to link Q-Pact Data Templates to the subscriber’s own data bases anywhere on the subscribers network.
Faves photo photo9_zpsa86e37d7.jpg

Uniform Communications

Taking Advantage Of Q-Pact Capabilities
Up to this point (we have explained) Q-Pact as a way to exchange quality information between subscribers. This statement is true but hardly sufficient to explain the real power of Q-Pact. The idea of quality information as something that is

accurate, complete, up-to-date, from a known source and sound enough to act upon”

is what makes Q-Pact viable. However, a large part of our story is how Q-Pact serves both subscriber and daily user in this multi-leveled information exchange process.
C. Q-Pact: A Corporate Communications Manager.
Q-Pact is designed as a highly effective on-line corporate communications management system that can be used to function simply or under complex requirements. It is not just designed to be a simple data transfer tool..
Its first assignment is to house and protect specific company Q-Pact information in the forms of data, simple text and or a full spectrum of multimedia files. It determines what pieces of information are to be made available (offered) to web site visitors (of various qualifications). It issues the appropriate information in a format of the visitor’s preference. All in accordance with the pact agreement (a.k.a. charter)
Its second assignment serve the subscriber’s own site needs for general communications management of non pact data and multimedia files. (i.e. marketing, public relations, customer service, employee relations, and etc.)
1. Q-Pact: Uniform Communications Code
All Q-Pact deployments are required to provide uniform display and operating functionality from program to program. This is done in the spirit of making it possible for individual users to efficiently navigate and work the web with as little lost time surfing as possible. When searching, navigating and retrieving information from Q-Pact subscriber web sites, users can restrict their web travels to Q-Pact Uniform Info Pages that offer uniform, “business only” functionality. These special pages do not eliminate graphics but they do speed travel by reducing download times, avoiding advertisements and eliminating the need to relearn new page operating instructions as the user goes from site to site. Visitors can easily move from Q-Pact pages to the traditional site pages at any time, or avoid the Q-Pact pages completely.

 photo IMG_4309_zps8d85e79f.jpg

Arbitrate, Design, and Develop

 photo IMG_0060_zps430172f0.jpg

We are Web Sectors Inc. We arbitrate, design, develop, deploy and provide continuity services for High Quality Web Identity and Information Exchange Programs; what we call Quality Pacts (Q-Pacts). The Web is the focal point and enabler for our programs and for the Q-Pact or combination of Q-Pacts upon which a program is based. Our products and services lead the way to large and small community collaboration in the controlled creation and exchange of high quality data and information on the web.
At the center of each Q-Pact program is an information exchange agreement to which individuals and organizations subscribe in pursuit of a common cause or outcome. The pact describes the common cause and the requirements of pact subscription. A pact could involve the recording of simple membership in an existing trade organization where all members agree to publish their membership on their web sites and exchange limited statistics on a scheduled basis. Or a pact could involve several different sectors each having information that when brought together accomplishes a previously unattainable effect. It is our vision that through the proliferation of such identity and information exchange programs (pacts), the advantages of being able to “better work the web” will be proportionally compounded.